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Final Expense Marketing

Pre-vetted live transfers

Pre-qualified final expense transfers with a health screen and an estimated tier

For licensed final expense agents, agencies and call centers that sell by phone. Each pre-vetted transfer goes through health and medication questions on top of the interest, age and state check, and is priced by the tier estimated before the handoff: $250 per Guaranteed Issue transfer, $300 per Level/Graded transfer. The carrier makes every underwriting decision.

  • $250 per Guaranteed Issue transfer
  • $300 per Level/Graded transfer
  • Billable only after 90+ connected seconds with an interested prospect inside your filters, while you’re available
  • Each transfer connected live to a single agent
  • Generated on demand for your states; no contract

Billed when all five hold

  • The agreed prospect is connected to you
  • The call lasts at least 90 seconds
  • They confirm interest in final expense coverage
  • They meet your agreed state, age and eligibility filters
  • You, or someone you authorise, are available to take it

Any one missing: not billed. Not refundable: you didn’t close; you disliked the prospect’s answers; the prospect changed their mind after a valid conversation; you were unavailable after confirming availability.

Illustration of the published billing rule. No consumer data.

How a pre-vetted transfer works

A pre-vetted transfer is a live final expense call that passes a longer screen before it reaches you. The screener confirms interest, age and state, adds health and medication questions, estimates a Guaranteed Issue or Level/Graded tier, then warm-transfers the call. You present and complete the application; the carrier makes every underwriting decision.

Step by step:

  1. A screener confirms the prospect’s interest in final expense coverage, age and state.
  2. The screener adds health and medication questions.
  3. From the answers, the screener estimates the likely tier: Guaranteed Issue or Level/Graded.
  4. The screener warm-transfers the call, connected live to a single agent: you.
  5. The transfer becomes billable when all five billing rules hold, at the price of its estimated tier.
  6. You present, recommend and complete the carrier’s application. The carrier makes every underwriting decision.

Vendors sell screened transfers as “pre-qualified”. On this page the word means one thing: the prospect was screened before the call. It does not mean a carrier will issue a policy at any benefit level. That answer comes from the carrier’s own application, after the call reaches you. What the screen adds is narrower and still useful: the product family the prospect’s own answers point to.

What pre-qualified final expense transfers cost, by tier

Pre-qualified final expense transfers cost $250 when the screen estimates Guaranteed Issue and $300 when it estimates Level/Graded. Both tiers share one billing rule: a transfer bills only after the agreed prospect stays connected at least 90 seconds, confirms interest and fits your filters, while you are available to take it.

Estimated tierWhat the screen’s answers point toPrice per billable transfer
Guaranteed IssueA plan that asks no health questions$250
Level/GradedA plan that asks health questions, where the carrier sets a level or graded benefit$300

The five billing rules in full:

  1. The agreed prospect is connected to you
  2. The call lasts at least 90 seconds
  3. They confirm interest in final expense coverage
  4. They meet your agreed state, age and eligibility filters
  5. You, or someone you authorise, are available to take it

A billable transfer is not refundable when:

  • You didn’t close
  • You disliked the prospect’s answers
  • The prospect changed their mind after a valid conversation
  • You were unavailable after confirming availability

A transfer that fails any of the five rules is not billable; our replacement and credit policy sets out how credits work. An interest-verified transfer, with no health screen and no tier, costs $110 under the same five rules.

What the screen tells you, and what only the carrier decides

The screen tells you which plan family the prospect’s own answers point to: plans that ask health questions (the Level/Graded estimate) or plans that ask none (the Guaranteed Issue estimate). It cannot tell you what the carrier will do. The carrier’s application, its health questions and the checks the applicant authorizes settle plan, benefit and premium.

How the tier estimate is made

There are two estimates, not three: the screen does not split level from graded, and the carrier’s own questions and checks make that split. The split is real at the carrier. United of Omaha’s Living Promise, for one, issues a Level Benefit plan (issue ages 45–85) and a Graded Benefit plan (issue ages 45–80), and its plan highlights say coverage “is based on your answers to a few simple health questions.” On the graded plan, a death from natural causes in the first two years pays “all premiums paid plus 10 percent”, while an accidental death pays the full benefit in every year.

Guaranteed issue sits on the other side of the line. MIB, which runs the underwriting database its member insurers check, lists guaranteed issue life among insurance that is “not individually underwritten.” The NAIC’s life insurance advertising model draws the same line: where issue is not guaranteed, “no medical examination required” has to come with a disclosure that issuance “may depend upon the answers to the health questions set forth in the application.”

What only the carrier can establish

Established on the screen callSettled through the carrier’s application, after the transfer
Interest, age and state, as the prospect states themThe application, which you complete with the applicant
Answers to the screen’s health and medication questionsAnswers to the carrier’s own health questions
An estimated tier: Guaranteed Issue or Level/GradedDatabase checks the applicant authorizes, such as MIB’s, then the decision on plan, benefit and premium

Everything in the left column comes from the prospect’s own words on one call. MIB says its services alert underwriters to “potential errors, omissions or misrepresentations made on insurance applications”, and a member carrier “will cross check the information you provide on your application” against the applicant’s MIB file once the applicant authorizes it. A screener has none of that. A Level/Graded estimate can still end on a graded benefit, or on a guaranteed issue plan, once the carrier’s questions and checks run. A Guaranteed Issue estimate is not a ceiling either: each carrier writes its own health questions, so a health-question plan may still fit. Read each carrier’s own knockout questions before you rely on an estimate.

Pre-vetted or interest-verified: which transfer fits

The pre-vetted transfer and the interest-verified live transfer are separate products. The interest-verified transfer, at $110, stops at interest, age and state and is not underwritten; the pre-vetted transfer, at $250 or $300, adds the health screen and the tier estimate. Both arrive as live calls, so both suit agents, agencies and call centers that present by phone.

If youBuyWhy
Ask every health question yourself and want the lower price per conversationInterest-verified, $110No health screen and no tier, under the same five billing rules
Want health and medication answers gathered before the call connectsPre-vetted, $250 or $300 by tierThe screen asks them and estimates the likely tier
Need the carrier’s decision before you payNeitherNo transfer can deliver it: the carrier decides after the application

To match an interest-verified transfer’s cost per sale, your close rate on pre-vetted transfers has to be 2.3 times your interest-verified close rate at the Guaranteed Issue price ($250 ÷ $110) and 2.7 times at the Level/Graded price ($300 ÷ $110). That is arithmetic on the two prices, not a forecast for either product.

Whether the pre-vetted price pays back depends on how many interest-verified calls you lose to health answers today, a number only your own records hold. Run your close rate on each product through the cost-per-sale calculator before you choose.

Where the screener stops and the licensed agent starts

In Florida and New York, an unlicensed caller may contact prospects to see whether they want to speak with a licensed agent, but may not compare plans, advise on coverage needs or discuss specific policy terms. So the plan conversation, including which tier the prospect can get, starts with you. The sources below draw that line.

The NAIC Producer Licensing Model Act requires a license to sell, solicit or negotiate insurance in a state, and it defines “solicit” as “attempting to sell insurance or asking or urging a person to apply for a particular kind of insurance from a particular company.”

Florida’s rule 69B-222.060 lists “Comparing insurance products; advising as to insurance needs or insurance matters; or interpreting policies or coverages” among the things unlicensed personnel may never do. New York’s Office of General Counsel, in opinion 04-04-20, says a non-licensee placing these calls “may neither compare various plans or policies with the prospective insured, nor discuss, or give advice about, the prospective insured’s specific insurance needs.”

Read together, those sources leave five things to the licensed agent:

  1. Telling the prospect which plan, tier or benefit level they can get
  2. Quoting premiums, or comparing carriers and plans
  3. Advising on coverage needs or a face amount
  4. Urging the prospect to apply for a particular company’s policy
  5. Binding coverage

Those steps are yours once the call connects, and the underwriting decision is the carrier’s. That is why the tier is an estimate that prices the transfer, not a decision. Rules differ by state; this is one model act and two states, not a 50-state survey. Our price is per billable transfer, never per sale. How consent and calling duties divide between us and you is set out in our consent and calling responsibilities summary. Where the FTC’s Telemarketing Sales Rule applies, a written agreement can settle who keeps which records, but a seller that delegates them must keep access and check compliance; with no clear agreement, “both the telemarketer and the seller are responsible” (16 CFR 310.5(e)).

Why “pre-qualified” means different things at different vendors

“Pre-qualified” tells you a transfer was screened, not how deeply. Of two vendor pages using the word, checked on October 14, 2026, one lists a single broad health question and the other lists none, and neither lists a medication question. Their published prices run from $25 per call at Final Expense Leads Specialist to $70 per transfer at Falcon FEX.

How this table is built: each competitor row quotes that vendor’s own page as seen on October 14, 2026; rows are sorted by price, lowest first; our row is included and not ranked. How we compare vendors.

Vendor and productWhat the page says is screenedHealth or medication questionsPublished price
Final Expense Leads Specialist, live transfersEight listed questions: decision-maker, willingness to talk now, age, health, coverage amount, beneficiary, bank account and stateOne: “Do you have any major health conditions or live in a care facility?” No medication question$25 per call with a 120-second buffer; $30 per call with a 180-second buffer
Falcon FEX, Gold live transfersA “10-step intake with written consent”, then “AI confirms interest and budget”None listed on the page$70 per transfer with a 60-second buffer
Final Expense Marketing, pre-vetted transferInterest, age and state, then health and medication questions and an estimated tierYes$250 Guaranteed Issue; $300 Level/Graded

A buffer is the connected time a call needs before that vendor bills it. Ask any vendor for the exact questions behind the word “pre-qualified”, how its billing treats a call that fails them, and what its consent records and credit terms say before you pay.

Ordering pre-vetted transfers

Transfers are generated on demand for your states, so each order starts with a campaign build, not a pull from stock. Send your states, age range, filters and call hours. You need a license in each prospect’s state, and enough agents to take transfers live: availability is a billing rule. Your quote states the order minimum; there is no contract.

Every product, with its unit and billing rule, is on the full rate card.

  • All lead packs are prepaid
  • All campaign launch fees are prepaid
  • Monthly services are paid before the service month
  • ACH payments receive a 2% discount
  • No visible card surcharge (processing is built into pricing)
  • No net-30 for new buyers
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Questions agents ask

Frequently asked questions

  1. What does “pre-qualified” mean on a final expense transfer?

    It means the prospect was screened before the call reached you. On a pre-vetted transfer, the screener confirms interest, age and state, adds health and medication questions and estimates a Guaranteed Issue or Level/Graded tier. It does not mean a carrier will issue a policy: the carrier makes every underwriting decision.

  2. How much do pre-qualified final expense transfers cost?

    $250 per Guaranteed Issue transfer and $300 per Level/Graded transfer, charged only for billable transfers: the agreed prospect connected for at least 90 seconds, interest confirmed, inside your state, age and eligibility filters, and you or someone you authorize available to take the call. An interest-verified transfer, with no health screen, is $110.

  3. Does a Level/Graded estimate mean the carrier will issue a level policy?

    No. The screen does not separate level from graded, and the carrier’s own health questions, plus the database checks the applicant authorizes such as MIB’s, can move a prospect to a graded benefit or a guaranteed issue plan. Treat the estimate as the place your application starts, not its result.

  4. Who explains plans and prices to the prospect?

    You do. Florida’s rule 69B-222.060 and New York’s general counsel opinion 04-04-20 both bar unlicensed callers from comparing plans or advising on a prospect’s insurance needs, and New York adds no discussion of specific policy terms. You present, recommend and complete the application, and the carrier decides.

  5. Do I need to be appointed with a carrier before I take these transfers?

    You need a license in the prospect’s state for the sale. Appointment is a separate step that varies: the NAIC model act makes its appointment section optional and notes that “some states do not require the formal appointment of a producer.” Check each carrier’s appointment requirements before you write business with it.

  6. What is not included in a pre-vetted transfer?

    The sale, the application and the underwriting decision. You close and complete the application, and the carrier decides on plan, benefit and premium. A billable transfer is not refunded because it did not close, or because the prospect changed their mind after a valid conversation. Territory is not included either: each transfer is connected live to a single agent, and territory exclusivity is a separate paid reservation.

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